The Feira Moderna is a delightful and practical experience for those seeking healthier habits, well-being, and self-care amidst a busy routine, packed schedule, and the fullness of life’s events. It is an ally in quick nutrition that doesn’t compromise on richness in nutrients, balance, and distinctiveness.

The union of practicality, great taste, and healthy eating in a frozen mix of natural and organic combinations designed for every moment of the day. It embraces the consumer’s body and takes care of our planet, valuing each source of food, every small producer, process, and stage in the journey to the final consumer.

Creative: Leader: Raphael iglesias
Illustration: Lucas Storalic, Nando Storalic
Photos: Jordy Ribeiro

Photography
The production of each element was carried out to create the composition of the labeling.
The inspiration behind the illustration was to bring the name “Feira Moderna” into everyday life, incorporating fruits and consumption into people’s daily routines, showcasing the process of each fruit from the small producer to the final consumer.